shine trader live reports:
After the epidemic, inflation has intensified and the pressure on enterprises has increased. The problem of rising costs must be solved.
Edgar deworsky, a consumer advocate, has been concerned about “downsizing” for 25 years. He found that in recent months, dozens of products have secretly “increased their prices”.
He found that the size or weight of products ranging from “chamin” toilet paper to “crystal mill” cereal to Royal French canned cat food had been reduced, although the price remained unchanged.
In September this year, the food giant General Mills food company (the manufacturer of “Jingmo” cereal) said that the soaring cost of raw materials and labor was one of the reasons for the rise in conventional prices, and another reason was the change in the “price packaging structure”.
The report said that although most of these small changes in size would not attract attention in the past, they have become the focus of attention in the Internet age. On the social networking site Hongdi, the “shrinking inflation” group has 14500 members. They will share their findings, but usually make complaints about them rather than protest.
Pierre Shandong, Professor of marketing at Sorbonne University in Paris, France, said, “most consumers have a wrong understanding that the quantity of products is standardized and standardized”. In fact, only a few products are like this.